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News: Arduino Announces New Brand, Genuino, Manufacturing Partnership with Adafruit

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Seems like the Arduno vs Arduino battle is continuing!, but this is a better news than the previous ones we saw a few months ago! Here some extract from Make Magazine:

Through a U.S. manufacturing partnership with Adafruit and the launch of a new global sister brand called Genuino, Arduino.cc today announces a couple of big moves that address the manufacturing challenges that have emerged for the company over the past few months.

The new manufacturing relationship with Adafruit, announced at Maker Faire Bay Area 2015, solves U.S. access for the organisation. It moves production of new boards from Italy to the United States, at Adafruit’s Manhattan location, allowing for quicker access to Arduino products for U.S. distributors. Banzi states that production will begin this July, with the facility creating core Arduino products including the venerable Uno.

Source: Make Magazine

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